Tuesday, December 9, 2008

Starbucks Challenge!

Commit to ‘Do Something Good Every Day.’ This holiday season Starbucks kicked off their (RED) partnership with their infamous holiday beverages. Go to www.starbucks.com/red upload your picture and show your commitment to (RED), (STARBUCKS)RED and to helping eliminate AIDS in Africa. Be sure to indicate 661 State Street as your Starbucks location, to help prove that The University of Wisconsin is the most committed!

Good luck everyone on your finals and make sure to stop by Starbucks to pick up one of the delicious (RED) drinks that they currently are offering! Happy Holidays.

Thursday, November 13, 2008

(RED) and Starbucks!

Recently (RED) and Starbucks teamed up to add yet another great corporation to the (RED) lineup! Starting on November 27th look for (RED) EXCLUSIVE beverages at any Starbucks. 5 cents from every single one of these beverages will go directly to the Global Fund! Stop by the Starbucks on State Street to check out the various delicious beverages and make a differences in the world at the same time.

Speaking of corporations helping out to make a differences in the world, Dell is launching new (RED) inspired artwork on their studio laptops! Check out the Dell Website to see what you think! Not only do these (RED) inspired laptops come in three cool designs, but they also are a great way to show (RED) support while remaining stylish.

Sunday, October 26, 2008

(RED) Blog

Thank you everyone who showed up to the movie night! It was a success and hopefully we'll be able to show another one in a few more weeks. I hope everyone who was able to attend found it worthwhile.

Also, Badge(RED) was recently mentioned on joinred.com talking about all the work that we, and five other universities, are doing around the US. You can check it out at http://joinred.blogspot.com/.

Stay posted for more news on the next movie showing and other events that Badge(RED) will be conducting.

Friday, October 17, 2008

Movie Showing!

This Tuesday we will be holding our first movie showing! Badge (RED) will be showing Five years of AIDS in Africa in Villas 4028 at 7:00. Come check out the movie and talk about the (RED) campaign.

Also, there will be a bake sale this upcoming Saturday night on State Street between Urban Outfitters and Potbellys. The bake sale is being sponsored by AIS and Amnesty so stop by. Keep your eyes out for more Badge(RED) activities coming soon

Tuesday, September 30, 2008

Bono Talks About (RED) on CNN

Last Friday, September 26th, Bono talked on CNN about the (RED) campaign. In case you want to check it, out here is the link. http://www.cnn.com/video/#/video/showbiz/2008/09/26/am.intv.bono.exclusive.cnn

One of the most significant things that Bono explains is how, as a result of the funds provided by various countries, Malaria will be eliminated by 2015. This is significant because this information means everyday 3000 African children will no longer die as a result of a simple mosquito bite. If you want to hear what other great things Bono has to say, take the time to watch it.

Another interesting tidbit, an INSPI(RED) team recently climbed Everest and took this fascinating picture to prove it!

[EverestTeamINSPI(RED)_Medium_636.jpg]

Wednesday, September 17, 2008

Why does (RED) need your help?

Recently I have received a lot of questions about why spreading (RED) on campus is such an important idea, I hope this answers many of those questions and spurs more students to get activated in this never ending cause.

The Global Fund to Fight AIDS, Tuberculosis and Malaria, the recipient of all (RED) funds, announced on Monday, August 4th, that 97 countries have asked for $6.4 billion in grants this year – a nearly threefold increase. This is an encouraging sign that many low-income countries are preparing to ramp up their programs to battle AIDS, TB and malaria, and that the number of lives saved with The Global Fund’s help, approximately 2.5 million, will continue to rise.(RED) products have raised over $110 million for The Global Fund’s efforts to fight AIDS in sub-Saharan Africa. Click here to learn more. http://www.theglobalfund.org/en/media_center/press/pr_080804.asp

There is so much work that still needs to be done in the fight against AIDS and every step a badger student takes brings more hope to the citizens of Africa. To get more involved or learn more please keep an eye out for events coming soon.

Wednesday, September 10, 2008

Survey Look Out

We have created a survey with the intent of gaining more knowledge on what students really know about (RED). This survey will help us further meet the needs at Wisconsin by letting us know what direction Badger (RED) should pursue in the future. Keep an eye out around the Union and at Franks Place for a chance to participate. Or you can take a moment to fill out this short survey now, but going to the link provided. It doesn't take a lot of time, and it will truly help get an accurate view of just what students on campus know.

http://www.surveymonkey.com/s.aspx?sm=FA4z1ztrtKhHKW6n7QRfdA_3d_3d

Why (RED)?

Of the 33.2 million people living with HIV/AIDS, Africa (which has just over 10% of the world's population) is home to 68% (22.5 million). The disease is the leading cause of death in Africa, with approximately 4,400 people dying every day from AIDS.

Women make up almost 61% of adults living with HIV in Sub-Saharan Africa and, as a result, women and children are the hardest hit by the disease. Every time an adult begins AIDS treatment including antiretroviral drugs, the survival of children becomes less precarious.
An estimated 11.4 million children in Africa have been orphaned because of HIV/AIDS already and this number is growing. More than 1,000 children, most within sub-Saharan Africa, are infected with HIV each day.

It costs just 40 cents to fund the two pills a day needed to keep someone with HIV in Africa alive. Still, more than 70% of the people in Sub-Saharan Africa live on less than two dollars a day and can not afford this medicine. AIDS is a preventable, treatable disease in Africa if the means exist to buy and administer the medicine that is needed. (RED) engages business and consumer power to do just that; provide people with the chance to stay alive, take care of their families and contribute to their communities - through the purchase of the two pills a day, and the support regime, they need to stay alive.

What Is (RED)?

(RED) was created by Bono and Bobby Shriver, Chairman of DATA to raise awareness and money for The Global Fund by teaming up with the world's most iconic brands to produce (PRODUCT)RED branded products. A percentage of each (PRODUCT)RED product sold is given to The Global Fund. The money helps women and children affected by HIV/AIDS in Africa.

How It Works (RED)

Established brands partner with us and license the (PRODUCT) RED mark to create (PRODUCT) RED products and services. (PRODUCT) RED partners send a portion of the profits made on (PRODUCT) RED products directly to the Global Fund, to fight AIDS in Africa. The consumer does not pay extra for this. (RED) never handles this money – it is sent directly to the Global Fund.A licensing fee for use of the (PRODUCT) RED mark is used to manage and market the (RED) brand. This fee is paid by (PRODUCT) RED partners, and does not infringe on the amount of money they send to the Global Fund via sales of (PRODUCT) RED items.

How many people in Africa die per day because of AIDS?

See (RED) the way we see it